Optimisation · Context Agent

Solve for where your programmatic budget runs with persona-ranked domain lists

The Context Agent turns your audience persona into a ranked, deal-ready domain list. Every domain is scored for audience relevance, buying intent, publisher quality and brand safety, in one score you can explain.

The problem

Relevance and quality are bought from different vendors, and neither knows your audience

Standard category segments don’t change with the advertiser’s persona.

Verification scores are audience-agnostic and can’t be explained to a client.

Made-for-advertising sites pass category filters and spend anyway.

One vendor for context, one for safety, one for MFA, reconciled by hand.

Platforms

Works across the platforms you already buy on

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DV360

DV360

Line items, insertion orders and pacing checked across every DV360 advertiser.

Meta

Meta

Ad sets, budgets and naming checked on Meta campaigns before and after launch.

Google Ads

Google Ads

Search and Performance Max budgets, pacing and naming checked daily.

The Trade Desk

The Trade Desk

Campaigns, ad groups and bid factors QA’d across your Trade Desk seats.

StackAdapt

StackAdapt

Line items, frequency caps and pacing checked across StackAdapt campaigns.

Amazon Ads

Amazon Ads

Sponsored Ads and DSP orders monitored for budget, pacing and naming.

LinkedIn

LinkedIn

Campaign groups, targeting and spend monitored across LinkedIn ad accounts.

Pinterest

Pinterest

Ad groups, budgets and naming checked across Pinterest campaigns.

Snapchat

Snapchat

Ad squads, budgets and pacing monitored across Snapchat campaigns.

TikTok

TikTok

Ad groups, budgets and pacing monitored across TikTok campaigns.

Impact

What buying on your own persona looks like

Request a Demo
  • 2 → 38

    form submissions for a US home builder

    Agency partner campaign

  • 30%

    lower contextual CPA

    Assembly Global

  • $0.5M

    of junk spend blocked

    Assembly Global

  • 4

    scoring layers in one score

    Relevance · Intent · Quality · Safety

Features

What the Context Agent does

Audience relevance

Semantic understanding across 3 LLMs and IAB category alignment, anchored to your persona.

Buying intent

Campaign-specific intent keywords map each domain to a funnel stage.

Publisher quality

Authority, traffic and geo fit, MFA detection and technical health.

Brand safety

Unsafe categories, misinformation and your own advertiser exclusions.

One explainable score

60% relevance plus 40% intent, filtered by quality and safety. Every domain shows its full breakdown.

Deal-ready output

A list tiered T1 core, T2 scale, T3 test and Exclude, which traders can activate straight away.

Comparison

The way we’ve been choosing where ads run is broken.

Category segments and hand-built lists

AtomicAds Context Agent

Category segments that are the same for every advertiser

Domains scored against your own persona

Allowlists copied from the last campaign

A ranked list built for this campaign

Separate vendors for relevance, quality and safety

One score covering all four layers

Scores nobody can explain to the client

A full score breakdown for every domain

MFA sites found after the budget is spent

MFA and unsafe domains filtered before activation

See a ranked domain list for your next campaign

A 30-minute walkthrough: give us one audience persona and see the scored, tiered domain list it produces.

Request a Demo

30mins

Walkthrough on your own persona, no commitment