Solutions · By Use Case

Buy the right slot for this campaign, not the same segment as everyone else.

The Context Agent turns your audience persona into a ranked, deal-ready domain list. Every domain is scored for relevance, intent, publisher quality and brand safety, and shows its full breakdown — so the list is one you can defend to the client.

When a new campaign needs an inventory list

Live
Trigger
Persona: EV intenders

KESTREL_Q4 · US, upper funnel

Context AgentScore every domain

Relevance · Intent · Quality · Safety

Quality checkFilter the floor out

MFA, misinformation, exclusions

Monitoring AgentWatch it once live

Spend by domain, anomalies flagged

If domain fails quality or safety
ActionExcluded before activation

Never reaches the buy

If domain scores well
ActionTiered and deal-ready

T1 core · T2 scale · T3 test

The problem

Relevance and quality come from different vendors, and neither knows your audience.

  • 01

    Segments are the same for everyone

    Standard category segments don’t change with the advertiser’s persona, so every brand in the category buys the same inventory.

  • 02

    Scores are black boxes

    Verification scores are audience-agnostic and can’t be explained to a client who asks why a domain was included.

  • 03

    Low-quality sites still get budget

    Made-for-advertising sites pass category filters and spend anyway. You find them in the placement report.

  • 04

    A stitched-together stack

    One vendor for context, one for safety, one for MFA, reconciled by hand before anyone can act on it.

Impact

What buying on your own persona is worth

Case studies
  • 30%

    Lower contextual CPA

    Assembly Global

  • $0.5M

    Of junk spend blocked

    Assembly Global

  • 2 → 38

    Form submissions for a US home builder

    Agency partner campaign

Ways to work with us

Use the platform yourself, or let us run it with you.

Same agents either way. The only difference is who presses approve.

Platform

Your team builds the lists

Give the agent a persona and get back a scored, tiered list your traders can activate straight away.

  • Scored on relevance, intent, quality and safety
  • Full breakdown on every domain
  • Tiered T1 core, T2 scale, T3 test and Exclude
  • Deal-ready output, not a dashboard
Request a Demo
Managed Ad Ops

Our team builds them with you

Our specialists turn the brief into a persona, produce the list and activate it on your seats.

  • Trained programmatic specialists, not a call centre
  • Lists refreshed as the campaign runs
  • Every exclusion logged and explainable
Talk to us
Customer Stories

Teams who chose where their budget runs

“Always-on built-in QA, alerts, monitoring, and optimizations… have streamlined our entire workflow, reduced errors and waste, improved campaign performance, and freed our team to focus on strategy.”
Wayne BlodwellGlobal SVP, Assembly Global

30%

Lower contextual CPA

Read case study
Platforms

Works across the platforms you already buy on

Learn More
DV360

DV360

Line items, insertion orders and pacing checked across every DV360 advertiser.

Meta

Meta

Ad sets, budgets and naming checked on Meta campaigns before and after launch.

Google Ads

Google Ads

Search and Performance Max budgets, pacing and naming checked daily.

The Trade Desk

The Trade Desk

Campaigns, ad groups and bid factors QA’d across your Trade Desk seats.

StackAdapt

StackAdapt

Line items, frequency caps and pacing checked across StackAdapt campaigns.

Amazon Ads

Amazon Ads

Sponsored Ads and DSP orders monitored for budget, pacing and naming.

LinkedIn

LinkedIn

Campaign groups, targeting and spend monitored across LinkedIn ad accounts.

Pinterest

Pinterest

Ad groups, budgets and naming checked across Pinterest campaigns.

Snapchat

Snapchat

Ad squads, budgets and pacing monitored across Snapchat campaigns.

TikTok

TikTok

Ad groups, budgets and pacing monitored across TikTok campaigns.

FAQ

Questions we get about inventory quality

Anything else, ask us on the demo. We’ll show it on your own accounts.

Request a Demo
How is this different from a verification vendor?

Verification answers “is this a good ad slot?” and contextual tools answer “is this page relevant?”. This answers “is this the right slot for this campaign?”, because the scoring is anchored to your persona rather than a standard category.

Can we explain the score to a client?

Yes, and that is the point. The score is 60% relevance plus 40% intent, filtered by quality and safety, and every domain shows its full breakdown.

What do we get at the end?

A list tiered T1 core, T2 scale, T3 test and Exclude, which traders can take into a deal and activate straight away.

Does it catch made-for-advertising sites?

Yes. MFA detection runs as part of the publisher quality layer, before activation rather than after the placement report.

Do our own exclusion lists still apply?

Yes. Your advertiser exclusions are applied on top of the safety filters, so anything you already block stays blocked.

How long does it take to get running?

Give us one audience persona and we will show the scored, tiered list it produces. We’ll give you a timeline for your own setup on the demo.

See a ranked domain list for your next campaign

Give us one audience persona and we’ll return the scored, tiered, deal-ready list — with the reasoning on every domain.

Get a free audit

30%

Lower contextual CPA at Assembly Global